Leonie Dawson Made Me Cry
If you want to be reminded it's safe to be more you, you'll want to hear this
By Sarah Cousins
12 August 2025
In May 2025, I interviewed Leonie for The Email Experiment™.
In this conversation, you'll hear how Leonie shares the deeply heartfelt way she writes, thinks about and creates emails. From where it all began, to how taking a pen pal approach to email marketing led to lifelong friendships and long-term client relationships which have given her the sticky business she has today. You’ll hear Leonie’s thoughts on which metrics matter, what to do when you can no longer reply to emails personally and why Leonie needs a deadline to get the gears churning! We talk about the unique mix of colour, art, handwriting and photography Leonie used to find her own way, without diluting her deliciousness and how you need to delve into being more YOU to create.
You can listen here:
You're warmly invited to join us in The Email Experiment™ here.
With love and belief in your ideas,
P.S. You can find out more about Leonie's offers here (affiliate link)
